ABOUT ME
My journey began in graphic design and evolved into business leadership, combining creative thinking with strategic direction.
Today, as Co-Founder and Managing Director of TSMEMJE and RSMAT Printing, I focus on leading teams, developing businesses, and building meaningful professional relationships.
THE JOURNEY
From Creative Foundations to Business Leadership
My career began in graphic design, where I gained hands-on experience in visual communication, branding, and creative production. This foundation shaped my understanding of creativity, client expectations, and delivering meaningful results.
Over time, my role evolved from creative execution to business management and leadership. As Co-Founder and Managing Director of TSMEMJE and RSMAT Printing, I oversee operations, commercial decisions, client relationships, and business development across both companies.
Today, our specialized teams handle design, digital marketing, printing, and production, while I focus on strategic direction, team leadership, improving workflows, and maintaining high standards across our work.
I believe successful businesses are built through creative thinking, strong teams, clear decisions, and lasting professional relationships. This philosophy continues to guide how I lead and develop both companies.
From Creative Experience to Executive Leadership
Key milestones that shaped my professional path.
Leading business strategy, daily operations, team development, client relationships, and creative direction, with a focus on sustainable growth and business development.
Overseeing printing and packaging operations, commercial management, pricing strategies, team leadership, and business growth.
Gaining professional experience in graphic design, branding, visual communication, and marketing materials.
Developing practical experience in print design, publications, visual materials, and printing production processes.
The Foundation Behind My Creative and Professional Journey
Bachelor's Degree in Art Education
Al-Mustansiriya University
Baghdad, Iraq · 2018
The Fundamentals of Digital Marketing
Google Digital Garage
2020
Adobe Certified Professional
Visual Design Using Adobe Photoshop
2021
Leading with Clarity, People, and Purpose
I believe effective leadership is about more than managing operations. It's about setting a clear direction, making thoughtful decisions, and empowering people to do their best work.
Great leadership connects people, ideas, and strategy to create meaningful, lasting results.
Two Companies, One Vision for Growth
Business leadership across design, digital marketing, printing, and packaging.
2022 – Present
TSMEMJE
Design & Digital Marketing Agency
Co-Founder & Managing Director
Leading business strategy, operations, teams, client relationships, and creative direction.
2017 – Present
RSMAT Printing
Printing & Packaging Solutions
Co-Founder & Managing Director
Overseeing operations, pricing, production coordination, team leadership, and commercial growth.
I believe meaningful professional relationships begin with open conversations. Whether you’re interested in a business partnership, exploring a collaboration, or connecting professionally, I’d be happy to hear from you.